How Biologique Recherche’s Canadian presence quietly redefined what shoppers expect from luxury skincare

How Biologique Recherche’s Canadian presence quietly redefined what shoppers expect from luxury skincare

For most of the last two decades, Canadian beauty shoppers worked with a fairly narrow definition of luxury skincare. It usually meant something pulled off a shelf at Holt Renfrew or Sephora, packaged in heavy glass, sold with a story about marine extracts or formulas dating to the 1950s. La Mer dominated counters. La Prairie…